A revolutionary, simple new way to find and buy a car…
Rockar challenges the traditional car dealership model by allowing the consumer to be empowered. Consumers can buy a new car either online or in store without any interaction with sales people – their interaction is led by the technology platform which is capable of delivering car sales in the home or in store. The in store experience is supported by ‘Car Angels’ with a focus on customer experience rather than the traditional high pressured aggressive sales process which research identifies as the worst part of buying a new car.
